Callebert Spoof Ad Concepts

Katie Callebert

Spoof Ad Concepts

Carl's Jr.

One of my ideas is to "spoof' Carl's Jr. The company is notorious for featuring slim and tan girls eating a BIG JUICY BURGER.  In the real world we realize that none of these girls would have the bodies they do if they were consuming the large greasy double cheese burgers that are shown in the print ads below. 

For my spoof I would like to feature one of these skinny ladies munching some lettuce instead of the large double cheeseburger that the ad shows. Seeing that the lettuce is a much more accurate diet of these models and celebs.  Another idea that I thought about would feature a larger full figure woman (probably closer to obese) eating the burger in the ad. 

Nivea Cellulite Cream

In the real world, we are aware that no one is perfect. However in the ad world, this in not a commonly talked about subject. The Nivea Cellulite Cream ad feature some lovely ladies with beautiful legs 100% free of cellulite. But, what the ad fails to mention is that there was no time ever that these girls have cellulite. And maybe one or two of the girls have cellulite, the flaws of these women are airbrushed out anyways.  So I would like to spoof Nivea Cellulite Cream and bring to light that this will do nothing to a normal girl with average thighs. HOWEVER, if you have your picture taken by a Nivea photographer, they would be able to photoshop your gams and make you look like Giselle Bunchen. So....it is kinda like a lotion right?