Wednesday, April 11, 2012

Callebert Ch. 9

Katie Callebert
Chapter 9


The "Dancing on her knees" was incredibly appealing to me. I like the old time feel of the ad and the simple color scheme. I also think this is a very inspiring ad for future projects. the vertical writing on the right side as well as the arched title on the bottom really make the ad unique and visually appealing. As the text says, each element leads the eye to the next. I think there is a clear contrast from the ad in the text and this ad for the TV. The large centered picture and text on the top does not lead the eye around the ad like the text ad does.


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